Season 1

Qian Xixi, orphaned and raised by Duan Ran, works hard in a livestream-sales event hoping to prove herself. Duan Ran returns from studies without direction but eventually becomes entwined in her business world.

Qian Xixi and Duan Ran split up while investigating Su Su's leak - he goes to find Su Su, she readies livestream goods. Their plan backfires when Chen Lang hijacks everything and escapes to an island, leaving Su Su behind.

Zhang Jiayun's first livestream nets praise but falls short of the sales target, causing Qian Xixi to faint from stress. Duan Ran carries her to safety, and both collapse exhausted in the warehouse.

Qian Xixi heads to collect payment and honor a men's-restroom cleaning promise, impressing even skeptical Duan Ran. She lands a spot at Rui Live on her own merits, setting her career in motion.

The company Rui reopens and Duan Ran and Qian Xixi both vie for CEO. The competition heats up - deals collapse, contracts stall, and rival firm Chen Lang retaliates.

After setbacks, Qian Xixi and Duan Ran comfort each other and begin new plans - she hunts for independent designers, he pursues talent. Their efforts to revive the company intensify.

Qian Xixi secures professional training for her team, with Zhang Jiayun and Duan Ran supporting the effort. Hope returns as they gear up for another live-stream push.

During a big live stream, Qian Xixi tries everything to boost sales while Zhang Jiayun steals the spotlight and drives a dramatic surge. Their teamwork yields mixed success under pressure.

Duan Ran and Zhang Jiayun's closeness sparks Qian Xixi's jealousy, but Zhang reassures her and even helps set up a date with Duan Ran. Meanwhile Duan Ran probes company records for hidden issues.

Facing a cash-flow crisis, Duan Ran and Qian Xixi seek investment from Duan Shengyun during his birthday - he refuses. Shen Jiangtao offers backing instead, and Rui secures renewed funding.

Qian Xixi investigates poor-quality leftover stock and uncovers a dodgy coffee-production scheme in a rented house. She scrambles to prevent the scandal from damaging their image.

Duan Ran courts influence with Jiang Zheyang's mother to win a collab for Rui; rival Chen Lang also tries to woo her. The battle for favor intensifies as they vie for Jiang's support.

Duan Ran and Qian Xixi finalize deal with Jiang Zheyang, securing a major livestream collab and reviving hopes for Rui. Success brings relief - and fresh competition from rivals.

Duan Ran signs back former anchor Yuan Yuan under the guise of loyalty; Su Su launches a popularity bet, with Qian Xixi leading. But the selection rules remain secret, creating mistrust.

Duan Ran presses manager Ouyang about Yuan Yuan's "celebrity face" scheme; reconciliation attempts follow over dinner. Qian Xixi celebrates Zhang Jiayun's rise - but tension underlies all.

On the eve of a livestream, Jiang Zheyang disappears, triggering a frantic search. Qian Xixi finds him just before broadcast; Rui's schedule is saved, but backstage chaos lingers.

Qian Xixi confronts her former tormentor Qian Jin, revisiting childhood trauma. A new issue arises when a worker claims wrongful firing - she drops everything to investigate.

Duan Ran proposes a variety show featuring music to revive their stars - but the fee demand from Qian Jin sparks controversy. Ambition and ethics clash.

Cola turns undercover for Chen Lang during a livestream; backlash erupts when trolls target Yuan Yuan. Qian Xixi fears the risk - and realizes the stakes might be too high.

Yuan Yuan tops the charts after a staged livestream; Duan Ran reveals the entire boost was orchestrated. Qian Xixi is uneasy about the manipulation, yet success pressures mount.

A livestream kiss between Qian Xixi and Jiang Zheyang sends sales soaring - but when Duan Ran sees the footage, jealousy flares, and a rift opens between him and Qian Xixi.

Qian Xixi resists exorbitant compensation demands from Yuanyuan, pushing back against business pressure. Duan Ran insists on company protocol - their partnership and trust are tested.

Amid office drama and a false extortion claim, Duan Ran helps Qian Xixi move. During a late-night errand, they admit their feelings and share a private moment - though it's quickly interrupted.

Feifei accuses Susu and Yu Shi of framing her - Duan Ran investigates and suspects a mole within. The internal tension deepens and threatens the company's stability.

Qian Xixi loses confidence as CEO until Duan Ran reassures her. Su Su travels alone to find Feifei's boyfriend while Yu Shi worries.

Jiang Zheyang confesses his feelings after a nostalgic night, but Qian Xixi stays loyal to Duan Ran. She returns to find Duan Ran waiting, admitting the high price he paid for the night.

Qian Xixi and Duan Ran rekindle romance while tension grows among livestreamers over cloud-stream job offers. Qian Xixi investigates Feifei's delivery box and learns Duan Ran is picking up Ouyang.

Qian Xixi works at a clothing store and confronts Zhang Jiayun and Duan Ran about hiding decisions from her. The trio resolves tensions over a street-food dinner.

Duan Ran secretly forms a livestream clothing alliance to surprise Qian Xixi. With Lao Mao's expertise, procurement launches smoothly.

Su Su vents to Yu Shi after escaping another bad date, reconnecting with him. Chen Lang teams with Duan Ran to gain Rui intel and stay close to Zhang Jiayun.

Negotiations with Lao Song escalate as Duan Ran confronts Chen Lang's wavering loyalty. Qian Xixi leads talks, pushing for compromise.

Duan Ran defends Qian Xixi, but she misinterprets it as distrust. Ouyang and Jiang Zheyang cross paths at the hospital while trailing the couple.

Zhang Jiayun and Yuanbao follow Lao Song's men but are caught and lose evidence. Inside negotiations, Lao Song stalls, heightening Qian Xixi's anxiety.

Qian Xixi revives Yuanbao's account with Jiang Zheyang's help as Rui gains momentum. Yu Shi's reluctant livestream unexpectedly attracts fans while Yuanbao clashes with his father.

Ouyang occupies Qian Xixi's office, intensifying rivalry as Qian Xixi senses her ill intent. Meanwhile, Chen Lang and Zhang Jiayun drift apart.

Chen Lang mirrors Duan Ran's products in a direct livestream competition. Both showcase unique selling styles while rivalry intensifies.

Budget and recruitment issues spark conflict between Qian Xixi and Ouyang. Qian Xixi forces Duan Ran to choose sides, leaving him exhausted.

Chen Lang tries recruiting Fifth Brother and devises new strategies through Old Cat. Qian Xixi and Ouyang clash over brand positioning while Duan Ran mediates awkwardly.

New Year prep leads to Yu Shi confessing to Su Su through a bathroom door. Qian Xixi distributes red envelopes, but Zhang Jiayun remains unhappy.

Shen Dingding's identity is exposed, stirring corporate tensions at Rui. QE's board questions Duan Shengyun's hidden investments during a heated meeting.

Ding Ding misreads criticism as personal grudges and reveals his past misdeeds. Yu Shi falls and breaks his leg, unable to repair his damaged relationships.

Qian Xixi comforts Duan Ran and urges him to restart through cloud livestreaming. Aunt Zhou discovers their relationship, shocked by the truth.

Chen Lang wins General Manager Wu's trust through sincere negotiation. Duan Shengyun advises Duan Ran to train as a floor manager, and Qian Xixi works nonstop.

Qian Xixi says goodbye to the Duan family, heartbreaking as she and Duan Ran call each other "brother and sister" again. Zhang Jiayun parts from Chen Lang with silent tears.

After oversleeping, Qian Xixi rushes to the airport with Zhang Jiayun. Duan Ran speeds there too but misses her-until she suddenly appears behind him.

Chen Lang trains QE's saleswomen while Rui falls into chaos due to missing streamers during heavy rain. A key financing livestream is at risk, leaving Ding Ding cornered.

Qian Xixi is tricked into the control room as Duan Ran confesses emotionally on livestream. He proposes on one knee, and she appears beside him to say "I do."