Using Railways to Promote Local Tourism: Kyushu Railway Company's Strategy

Overview

There are currently over 100 tourist trains in service throughout Japan. Among the various companies operating tourist trains, the Kyushu Railway Company, also known as JR Kyushu, operates 11 unique tourist trains which helps endorse tourism in the area. In this program, we introduce JR Kyushu's popular tourist trains and their strategy that links tourist trains to the revitalization of the region.