September 3, 2020 28 min
Overview
As the traditional confectionery industry wanes due to a growing preference for Western-style sweets, the younger generation of confectioners are using modern sensibilities to attract consumers. Some use only organic ingredients. Others create dry confections with pop designs. A heritage confectioner delivers fresh sweets for people to enjoy the seasons at home. A cafe serves the unthinkable pairing of Kyoto confections with sake. Discover how these innovative approaches invigorate tradition.
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